SEO and advertising tools in general

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	However, the work of a planner is not only limited to using social networks for the digital marketing campaign. You must also know which of all the media is the one that corresponds to the project, in order to better distribute the information that captures the interest of users and that they can become future clients of the company. 5. Innovate in everything you do If you want to persist in digital marketing, YES or YES you have to innovate in everything you do. And the digital planner is very clear about this. The user loves to feel that his aspirations are truly heard. That is why reinvention will be your best friend during your professional career. It is important that the digital planner knows how to channel this phone numbers data innovation so that marketing campaigns are increasingly creative. Given that digital media are becoming larger and more diverse, the digital planner can get all the necessary tools and thus make the most of the opportunities that the digital world offers. WHAT DOES THE DIGITAL PLANNER DO? Competencies that a good digital planner should have It almost innately has certain abilities and skills, which facilitate the functions of the business in general. And it has endless skills that are attractive for companies. Keep in mind that many of these are skills and abilities that you can develop through years of experience within the same work field. 1. Management of Google Ads Google Ads is one of the essentil tools that every digital planner should know. If you want to prepare to be a digital planner, it is important that you know how to use the different analytics, . 2. Know how to use digital tools TEST How much do you know about marketing? Channels, metrics, tools, digital marketing methodologies... Test yourself with this test! (it won't take you more than 3 minutes). Take the test! FREE classes What would it be like to take one of our master's degrees? The best thing is that you try it yourself with these totally FREE classes! Sign up and live the experience of being part of the business school that has put the traditional educational model in check.