On the surface level, you can start at their Twitter account. If they are verified, this is a good indicator they are a viable source to cite. More importantly, make sure the source is genuinely unbiased. Citing content from a biased outlet can potentially impact your Authority and Trustworthiness. Source Now, to manage your blogger reputation (or that of your clients’), there are a few things you can do. Most importantly, you need to be making an effort to gain high-quality inbound links to your content from proven experts.
While link building itself is by no means new, the concept of relev
Samoa Email List ancy is taking on a larger role these days. If you are able to get good links from industry experts with genuine Authority, your own E-A-T score will benefit – as these links act as a stamp of approval. Going back to the example of blogging about diets, if your content consistently gets links from renowned medical experts, your Authority will grow. The Google search quality guidelines claim that “popularity, user engagement, and user reviews can be considered evidence of reputation.
” That said, be sure you are doing things like sharing the content on the respective social channels and interacting with readers. If your blogs are driving high quality, constructive conversations, this can do a lot to improve Authority. As a blogger, if you are able to write content that continuously solidifies Expertise and gets verification from others, you will play an integral role in building the. Keep the User at the Forefront to Create Trustworthiness So you’ve surely been hearing about the importance of “writing for the user and not the search engines” for years now.